Archive for August 13, 2013

How Important Are Search Engines?

Written by Ben. Posted in Google, Seo, Seo marketing

Online marketing
Did you know that leads generated though SEO have a close rate of 14.6 percent? Comparatively, outbound leads have, on average, a 1.7 percent close rate. Which one would you choose if you wanted to generate leads you actually close on? Since inbound leads like search engine optimization cost around 61 percent lower than leads like cold calling, online marketing techniques are a lot more effective. SEO marketing is effective because search engines are arguably the most commonly used sites on the internet. Interestingly, three quarters of internet search users never scroll past the first page of listings on search engines, so Continue Reading 5 Comments